Mobiles guide

Phone contract or SIM-only? Compare the real cost

Monthly cost makes phone offers easy to scan but hard to compare. The fair comparison is the total amount paid for the handset and service over the same period, with coverage and flexibility considered separately.

Calculate total contract cost

Multiply each monthly charge by the months it applies, add the upfront payment and include any clearly stated changes. Keep device finance and airtime separate when the agreement presents them separately.

  • Upfront payment
  • Monthly charges across the term
  • Stated price changes
  • Trade-in or cashback conditions

Build the SIM-only alternative

Add the outright handset price to a SIM-only plan that provides enough data and the required roaming or calling features. Use the same comparison period as the bundled contract.

Test coverage where it matters

Coverage maps are a starting point. Consider home, work and regular travel, indoor reception and whether Wi-Fi calling is supported by the network and handset combination.

Avoid paying for unused allowances

Check recent data use before selecting a plan. Unlimited data can be valuable for some households, but it should not hide a more expensive handset or a needlessly long commitment.

Read the promotional conditions

Trade-in values can depend on condition, cashback may require claims and roaming terms vary. Confirm ownership, early-exit and return arrangements before completing the order.